Jeeps have a unique place in history if you really think about it. It's amazing that the Jeep front end and overall design hasn't changed much since the 1941 Willys. Can you imagine driving a Chrysler or a Ford with the same design as a 41 model? In fact there is almost a Jeep personality. If you think of the typical Jeep owner, can you envision what they like to do? You are probably imagining someone who loves the outdoors - hiking, biking, fishing, camping. That is so weird that a personality goes for a certain vehicle.
Another interesting think about Jeep owners and Jeeps is the level of personalization. Occasionally you will see a stock Jeep but most times there are some after market items added to the car. Even if it's just a smiley face wheel cover or a "It's a jeep thing, you won't understand" windshield banner. I've known a couple guys who had Jeeps and every time they added something to it, like a metal headlight cover or a new bikini top they had to show me. They were obsessive about it. Any vehicle that can get that kind of response out of someone is special indeed.
